Technology

Connected Analytics, parent company of ThankUCash, raises seven-digit pre-Series A to expand operations.

Original Story Published by: Emmanuel Paul, techpoint.africa
Photo Source: techpoint.africa


Nigerian retail-tech/analytics startup, Connected Analytics, has secured a seven-figure pre-Series A funding.

The round, (exact figure of which CEO, Simeon Ononobi asked to keep private) was led by Hong Kong’s Betatron Venture Group. Other investors that participated in the round include Accelerex Holdings, San Francisco’s Predictive VC and 500 Startups.

Also participating are angel investors like Craig Fenton, Head of Strategy and Operations for Google UK, Brandon Drew of SaaS Growth Ventures, among others.

The company wants to use the round to aid quality team additions and improve its tecConnected analytics is the company behind ThankUCash, a platform that wants to help companies deepen customer loyalty and increase revenue with data analytics and customer rewards.

Founded in 2018 by Simeon Ononobi (CEO), Madonna Ononobi (COO), Suraj Supekar (CTO),  and Harshal Gandole (joined later as Senior VP-Tech), the multi-merchant rewards platform is bringing a different approach to how businesses approach customer retention and brand loyalty. So far, it appears to be gaining traction.

hnology to effectively execute on its latest strategic partnerships.


To read the full article, visit www.techpoint.africa.

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